New Subaru Ascent vs Toyota Highlander

The Subaru Ascent VS The Toyota Highlander:

The Toyota Highlander has been the go-to family SUV for many Memphis drivers with Toyota Safety Sense standard. But that is all changing with the arrival of the Subaru Ascent that brings a higher level of safety, the ideal blend of powerful and efficient performance, and is better equipped for adventure.


The Toyota Highlander may have two powertrain options to choose from but they don't offer the same level of power and fuel efficiency as the Ascent. The 2.7L four-cylinder powering the base model Highlander generates 185 horsepower, is not available with all-wheel-drive, and only gets 24 highway mpg. While the available 3.5L V6 has 295 horsepower and when equipped with all-wheel-drive gets 26 highway mpg.

Powering the Ascent is a 2.4L turbo four-cylinder BOXER engine that comes standard with Symmetrical All-Wheel Drive, produces 260 horsepower, and gets 27 highway mpg. The Ascent also comes standard with X-Mode, Hill Descent Control, and Active Torque Vectoring for enhanced performance on and off-road. The Highlander doesn't offer similar performance features.


When it comes to advanced safety the Subaru Ascent is the clear leader, with the highest safety scores, more standard safety features as well as more available safety features that aren't available on the Highlander. Like LED Steering Responsive Headlights, Automatic Collision Notification, Stolen Vehicle Recovery, and Reverse Automatic Braking. Both SUVs have standard driver assist safety packages, but Subaru EyeSight Driver Assist Technology has been proven to reduce rear-end collision that results in injuries by up to 85%.

  • EyeSight Driver Assist Technology: Adaptive Cruise Control, Lane Keep Assist and Sway Warning, Pre-Collision Braking, and Pre-Collision Throttle Management
  • Toyota Safety Sense: Pedestrian Detection, Lane Departure Alert, Automatic High Beams and Dynamic Radar Cruise Control
  • Interior Dimensions:

    The Ascent and Highlander may both be 3-row SUVs with seven or eight seat configurations, but Collierville drivers will find the Subaru Ascent more comfortable. Inside the Ascent is 153.5 cubic feet of passenger space, a maximum cargo area of 86.5 cubic feet, more front and read headroom as well as more rear legroom than the Highlander. The Highlander only has a passenger volume of 144.9 cubic feet and a maximum cargo space of 83.7 cubic feet.

    What are you waiting for? Swing by Jim Keras Subaru today to test drive a new Subaru Ascent and discover first hand why it is the 3-row SUV that Germantown drivers choose. Our financing team is also available for you to speak with to see how much you can save while getting behind the wheel of a new Ascent.